Put your wine & spirits into the EUROPE BEER & CIDER AWARDS and have them assessed by top beverage buyers.
For domestic and international beverage companies looking to gain wider recognition within the worldwide marketplace, the 2024 EUROPE AWARDS event is a fantastic opportunity to get in front of the industry’s most influential tastemakers.
All BEER & CIDER products entered will be handled by EUROPE AWARDS and organized:
Your beer & cider brand will:
– Initially, be tasted blind to determine its quality and drinkability.
– Where appropriate they will also be assessed by variety, style, region, and country.
– Judges will then determine the value score of the spirits based on the quality and its retail price.
– The judges will then be handed the bottle or format for them to be able to assess, in detail, the design, label, and packaging and determine how well that matches up to, or complements the quality of the spirits and its price point. It is how the product is perceived when placed on the spirits shelf among thousands of other wine & spirits brands.
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EUROPE BEER & CIDER AWARDS will be decided based on the following judging formula
Q (Quality Score) + Value Score (V) + Package Score (P) = EUROPE AWARDS Score.
A separate weighted score will be given for each of the three parts of the judging process. The scores will be added up to give a final score from which individual prizes will be awarded.
Quality Score: will be marked out of 60%
Value Score: will be marked out of 15%
Package Score: will be marked out of 25%
Triple Gold: to receive a Triple Gold medal you need to score 97 or over.
Double Gold: you need to score between 93-96.
Gold: you need to score between 90-92.
Silver: you need to score between 85-89.
Bronze: you need to score between 76-84.
Winning Categories:
Cider Of the Year
Beer / Craft Beer Of The Year
Barrel-Aged Beer Of The Year
Chili Beer Of The Year
Dark / Brown Ale Of The Year
Experimental Beer Of The Year
Fruit Beer Of The Year
Herb & Spice Beer Of The Year
Honey Beer Of The Year
Imperial Stout Of The Year
Indian Pale Ale IPA Of The Year
Pils & International Lager Of the Year
Landbier / Kellerbier / Festbier Of The Year
Zwickel Beer Of The Year
Strong Beer Of The Year
Smoke Beer Of The Year
Pale Ale Of The Year
Porter & Stout Of The Year
Wine Ale / Barley Wine Ale Of The Year
Weissbier / Weizen Of The Year
Non-Alcoholic Beer Of The Year
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Winners can order medal stickers here:
*1000 stickers free on the first order by ordering 3000 medal stickers.
